Why You Need Affirmations For Your Home Based Business

You started your home based business to accomplish a certain dream or desire you have. Do you have it written down what it is your looking to gain? I see it too often people going after a dream but you can’t find it written down anywhere. You always need a road map to show you where your going and how to get there.
Your home based business can get you anywhere you want go unless you know where your going.

I want to share with you how to make daily affirmations for your home based business and how to make them come to life. How much do you want to make with your home based business? What will you be doing with the extra money you are making? These are the things you need to be thinking about, not the how to’s but the end result.

Here is how to write an effective affirmation for your home based business. First you want to figure out a date you want this to come about.Here’s an example I am so happy and grateful that on March 1st 2011 I am now making over $3000 per month with my home based business. Now write out what you are doing with the extra money. Are you going to take a trip somewhere? Buy a new car? House? Whatever it is write it down like it has already happened. You have to get down to the details, what kind of car is it?What does the house look like? Where did you take the trip to? Write down how you are feeling when this is happening. Write down how everyone around you is reacting. You have to really get your emotions into it and feel like it’s already happened. At first it is going to feel awkward and like your lying to yourself, but you have to get in the habit of doing this. When you start tricking your subconscious mind it starts thinking of ways and ideas to make these affirmations come true. When you get in the habit of doing this you create a new and meaningful habit. Read your affirmations twice a day, when you wake up and before you go to bed. Don’t quit keep doing it! When your affirmation comes to be then create a bigger and better one! Because if you can it once you can do it again and again.

Before I leave I will give you an example you can use for yours:

It is March 1st 2011 and I so happy and grateful that I am now making over $3000 per month with my XYZ home business. I am so excited because with the extra money I was able to take the trip to Europe that my wife and I have been dreaming of. My wife was so excited she cannot believe we were able to take this trip! All of my friends were jealous and wish they could go with us. We took a 10 day trip starting in England and visited Big Ben,the tower of London. From there we took the bullet train to France and visited the Eiffel tower.

Just writing this I got excited! I could of gotten into more detail but hopefully you get the idea.

You have to get your imagination into it. When you start feeling emotions of excitement this is when it really kicks up the process.

Remember stop worrying about how it’s going to happen just believe that it’s already happened and you will see your efforts pay off.

How to Invest in a Broadway Show

I get a lot of questions from readers, all over the world, expressing interest in investing in a Broadway or an Off-Broadway show. Usually they are unsure about how to get involved and, more importantly, they want to know how to pick their first show. Since this seems to be such a hot topic, I thought I’d dispel a few of the nasty rumors associated with investing in Broadway or Off-Broadway shows, and also give you my checklist of how to choose shows to invest in. First let’s tackle the rumors, and then the checklist.

Broadway Investment Rumor #1: Investing in Broadway Shows is Only for the Super-Rich.

Because Broadway capitalizations can range from $2 million for a Play up to $20 million for a Broadway Mega-Musical, many people fear that the “entry point,” or the amount of money required for an initial individual investment, must be astronomically high. Not true. While the average small investment in a big Broadway show is probably about $25,000, I have seen many shows where investors were able to get in for as little as $10,000, and even a few where the entry point was only $5,000! There are a lot of publicly traded mutual funds that don’t allow you to get in at that level. Lower investment thresholds are particularly common in the Off-Broadway arena. What determines the lowest investment level? Here’s how it works.

Capitalizations are divided into ‘units,’ just like stock shares, and what defines each unit is up to the Producer. Some Producers like to have a round 100 units per show, regardless of the capitalization. Some like to pick the lowest amount they can accept as an investment (since some shows are limited to the number of investors they can have). And some just make it up arbitrarily. Regardless of how the unit is determined, here’s a tip: If you’re considering a show and get sticker shock when you hear the price of one unit, ask for a partial. Splitting units ain’t like splitting an atom. It can be done with ease. Depending upon a variety of circumstances (including how hot the property is, who the producer is, and whether or not other investors took “round units”), it may be possible for you to invest in a smaller amount than the “ask.” The key, of course, is to never be pressured into investing more than you’re willing to lose. If the entry point on one project is too high, don’t worry, there will be others.

Broadway Investment Rumor #2: Investing in Broadway Shows is Only for the Super-Crazy.

Many people think that it’s bonkers to get involved with Broadway. The fact is, if you’re an individual of a certain net worth, your traditional financial advisor will probably recommend that you allocate a certain amount of your investment portfolio (usually about 10%) to higher risk instruments, or so-called Alternative Investments, in order to diversify yourself. Most Alternative Investments require investors to be considered ‘accredited,’ which in the U.S. means a net worth of at least one million dollars, or having made at least $200,000 ($300,000 if joint-income) for the past two years. Although many Broadway shows also prefer accredited investors, this is not the case with every show.

Why would Broadway, with its high risk but potentially high return, be excluded from that list? In fact, it isn’t. According to Wikipedia’s entry for Alternative Investments, they are an “investment product other than traditional investments such as stocks, bonds, or cash” and that “wine, art and antiques, Broadway shows, movies, indeed any store of value, might also be considered an alternative investment.” Alternative Investments, including Broadway and Off-Broadway shows, are undoubtedly high risk. The commonly quoted statistic is that only 1 out of 5 Broadway shows recoup their investment (that ratio is even lower for Off-Broadway shows). But this is not, by any means, the only high risk instrument on the market.

Investing in Broadway shows is a lot like investing in a restaurant or, frankly, in any entrepreneurial start-up. In fact, according to a recent article by Nick Malawskey in the Centre Daily Times: “For every 10 businesses that start, seven will cease to exist in 10 years. Two will break even. Only one will really succeed.” This puts the success rate of start-ups at the exact same percentage as I just quoted above – 20%! See, it’s not as bad as we thought. And, with proper due diligence you can increase those odds.

And remember, with big risk can also reap big rewards. Even if you do end up performing according to the stats, the goal and hope is that the 1 show out of 5 which does recoup, ends up paying for any other previous losses (it’s a marathon not a sprint), and then some. Imagine what it would have been like to invest in “Annie,” “West Side Story,”"Cats” or “Wicked.”

Broadway Investment Rumor #3: Investors in Broadway Shows Belong to an Exclusive ‘Club’ that Doesn’t Accept New Members.

While it is true that there are a lot of Broadway investors that have been in the circle for a long time, it’s not as closed door of a club as you think. While it can be hard for a new investor to get in on the hottest shows coming to town, it’s not impossible. And, Producers will sometimes let you get in on a ‘sure-thing’ (which doesn’t exist, by the way) if you also agree to come into something a bit more risky. However, it is a relationship business, and preferential treatment is often given to investors who have been doing it longer, and to those that have been faithful to the Producer. So what does a new investor do? Start the relationship. Call a Producer. Email them. Fax them. Simply state that you’re looking to invest in a specific show (if you know one that they are about to do), or ask to be put on the list to be called about their next show. It’s not a commitment for either party, and I don’t know any Producer out there who would mind putting you on a “potential” list. Just make sure you are serious about your interest.

Now that we’ve overviewed the three biggest obstacles potential investors often tell me prevent them from taking the first step and joining the ranks of Broadway and Off-Broadway investor, just how do you choose a project to invest in? Once you’ve decided that investing in a Broadway or Off-Broadway show is something you definitely want to do, you should step through my checklist of how to decide whether or not to invest in a particular show.

Broadway Investing Rule #1: Have Passion for the Project.

Broadway shows are often referred to as the “children” of Producers and Investors. Shows need the same type of care, hand-holding, and unconditional love; so much love, that even when your kid F***s up royally, you (as the parent) will still love him, right? Unfortunately, the odds are that your “kid” is going to disappoint you, so you better make sure that your bond is so tight, you won’t care either way. This theory is based a bit on famed investment guru Peter Lynch’s theory of “invest in what you know.” Peter believed you should put money into companies that make products which you see and use every day (and products that you can’t live without). I believe this can, and should, be adapted to entertainment investments as well. Invest in shows that you can’t see NOT happening. Invest in shows that you believe are important to be seen; whether that’s because it has a socio-political message, whether that’s because it features an amazing performance by an legendary actress, or whether that’s because it’s so much fun, that the audience’s day will be better just by experiencing the show. Invest in shows that you love.

Broadway Investing Rule #2: It’s All About Who’s Driving the Boat.

Before investing in a mutual fund, Wall Street geeks will tell you to look at a variety of factors, one of the most important being who is managing the fund. You’ve got to know who is making the day-to-day decisions. What is their track record? Where did they learn to do what they do? How long have they been doing it? These are all questions you need to ask before investing in a Broadway show. Look at the Producer’s resume (you can find them all on the Internet Broadway Database ibdb.com). Have they produced shows that have recouped? How many hits do they have? How many misses? Would you have produced similar shows? Do you have similar tastes? Choosing to invest with Producers with a proven track record is one of the best ways you can reduce your risk when investing in a Broadway or Off-Broadway show.

Broadway Investing Rule #3: Just Like an Actor, You Have to Know Your Objective.

What do you want out of investing in a Broadway show? Different objectives will greatly affect what projects you choose to do. Do you want to make money? Do you want to get access to opening night parties, etc. so you can network? Are you looking to get inside access to agreements and figures, etc., so you can learn more about how to produce your own show? Do you want to support the work of a specific playwright?

One of my favorite “objective” stories is about the investor who was thinking about graduate school as a way to learn how to produce. They decided against it, and took the money they were going to spend on tuition and invested it in several shows. They thought there was more to learn by playing the game. Last I heard, they were doing pretty well and beating the odds.There are a zillion reasons to invest in a Broadway show. Make sure you have at least one.

Broadway Investing Rule #4: Don’t Try and Be a One-Hit Wonder.

We all want our first time to be perfect (I even wrote a show about it!), but often our first time out isn’t what we hope it will be. Don’t expect to knock one out of the park your first time up at bat. When signing up to invest in Broadway, imagine that you’re a baseball player playing a full nine innings. If you strike out the first time (or even the second and the third) don’t worry, you could hit a homer in the bottom of the 9th and win the game.

If your first show doesn’t make it, have a post-mortem with yourself (and with the Producer) and try and determine why it didn’t work. Learn from it, and apply those lessons to your next time up at bat. Your odds of success should get better each time. Just don’t pull yourself out of the game.

Broadway Investing Rule #5: Examine the Lay of the Land.

It’s impossible to time the market. But, in a playing field as small as Broadway, with its limited audience, it’s important to take a look at your potential competition. Are you doing a new musical at a time when six other new musicals are opening? How do your stars match up against the other shows’ stars? Are you the only classic play? Are you the only comedy? The big TV networks program their seasons so they can appeal to all of the appropriate demographics, without too much weight on one type of show. Since Producers are mostly independents, we can’t program collaboratively, but as an investor you can look to see if your show is going to get lost in a sea of other similar shows, or if it will stand out amongst a lack of competition, without having to place $125k New York Times full page ads.

So there you have it! The above are the five basic questions I first ask myself when contemplating investing in a Broadway or Off-Broadway show. There are countless others you should ask when you get into the details of the production after you examine the budget, find out who’s directing, etc., but these will get you started on the road to investing in a show.

You’ll notice that a lot of the above rules and checklists are very similar to the rules and checklists for investing in the stock market or any market (invest for the long haul, know your objectives, risk tolerance, etc.). And that’s the most important thing to remember. Too many people think investing in Broadway is a hobby ( which it can be), and in those cases you’ll probably only hit a winner on the average 1 out of 5 times. But, Broadway is big business, and should be treated as such. And if you apply the same principles you’d apply to other investment vehicles and do the due diligence, there’s no reason you can’t turn that hobby into something that is fun, educational, and yes, even profitable.

A Simple Product Creation and Product Launching Formula

If you tried to think of people involved in product creation, who would come to mind? You may think of Edison, Franklin, or maybe Henry Ford. Would you ever think of yourself as someone who can create a quality product? Product creation is actually relatively easy and product launching is not that tough either! If you follow a few easy to understand steps, you could be starting the product creation and product launching process sooner than you think.

The first step in creating your information product is to know and understand your market. This can be very time-consuming, especially if you are unsure of what to do or where to look to know your market. Studying your niche market and understanding the buzz words and buying patterns can ease the process dramatically. Personally, I would recommend networking with someone who has had success in the niche market you are considering and learn from their results. If they are into product creation and not very business savvy expect some hesitation. If they only sell products and have nothing to do with product launching or product creation you may your first affiliate (sales person)! Something else you can use to find hot trends is with the Google Trends tool.

The second step is the product creation process. Take your niche market and brainstorm ideas and topics relating to it. There are a lot of product launching contests going on recently relating to a newly created internet marketing tool. There are so many aspects to the mentioned niche that literally, and unfortunately, anything can be considered an Internet Marketing tool. The reason that anyone can basically create an Internet Marketing tool is because of something called Private Label Rights products.

What I use private label rights products for, and highly recommend them in this specific manner, is to cure writer’s block especially when it is lingering. Many people base their entire product creation and product launching on a private label rights product. This is where you can start to shine and build a strong brand for yourself. If you set goals for yourself, short-term goals to be exact, you can see your product creation come into being much faster and there is a good chance with less revision needed. If you keep hitting time restraint road blocks; however there is nothing wrong with a slow and steady approach, you can consider outsourcing portions of your project. Outsourcing can be an extremely huge benefit or just as great of a disaster.

You can find someone to outsource work to at a freelance site such as Guru.com or eLance.com. When reviewing proposals it is almost mandatory you perform a background check on them as you are in essence hiring them. Doing a background check on freelancers is as easy as asking for samples of their work and reviewing feedback on the freelance site from previous customers. Depending on the size and requirements of your project this can add up to a decent sized investment, so caution is very important. One tip I always recommend to people looking to hire an individual is to ask them what they can provide you that no one else can. This simple question gives them a chance to “toot their own horn” and acknowledge where they feel most competent as far as their skill set.

The final portion of the product creation and product launching formula is the launch. This can literally make or break the effort, time, and maybe (if you invested) money you put in to your project. There are numerous aspects to product launching and although their relevance is debated in terms to their effect, experts agree all must be followed. The person in your field who you asked for product advice from can help you substantially if you have kept in touch. If not, the first thing you need to do is to create a visually appealing website with flawless design work.

I also mentioned outsourcing before, this is one aspect of product launching I have little strength in and I always outsource this portion. The website does not have to be large however the content (ad copy in Internet Marketing) must be stellar and as perfect as possible. This is where advertising knowledge or experience is beneficial. When the site is set up you now put a lead capture form on your website.

I put two lead capture pages on all products I create on the internet and is one of the best methods of getting a solid start when you are in the product launching stage. When you gain information from a prospect or someone looking to get paid for referring sales you are able to provide them updates or specials. Many people abuse their prospect or affiliate lists by in turn emailing them with a new product daily and I find the recommendations to be totally unrelated to their original need, problem, or interest.

Another stage in the product launching stage is creating a free report or demo version of your product to entice the product to sign up to your email list. Using proper follow up with this can help generate numerous sales for you. One thing you need to ensure is that your free product completely relates to your main product that you are looking to sell.

You are now ready to advertise your product launching to customers as well as the opportunity to sell for affiliates. This is the single aspect that many product creations and launches fail on. It is actually not entirely difficult. One thing you can do is write articles (and a good amount of them) on topics relating to your product. I am a huge advocate of giving a solution in forums. When you join a forum you are normally offered the opportunity to create a signature. In your signature, you should enter the link to your opt-in or lead capture page. When you respond to posts, you are advertising your opportunity.

It is not impossible to create a product and it does not have to take a long time. You need to setup a plan and stick to it. If you get stuck, look at similar and successful products to your own and try and see how they did it. When you sit down and brainstorm you will be surprised with what you can imagine.